On April 23rd, 2018, 120/Life co-creator Ira Antelis was featured on reelchicago.com in an article highlighting his journey to bring his homemade blood-pressure-normalizing drink to market.
Here's an excerpt:
"Costing less than an average cup of coffee, 120/Life combines six natural ingredients that have been clinically proven to promote normal blood pressure: beetroot, hibiscus, pomegranate, tart cherry, cranberry, and magnesium.
With a collection of clinical studies and a growing number of satisfied customers to back his product, Antelis was ready to spread the word. So he did what he does best.
“I sort of pulled some of my advertising relationships,” he says."
If you want to read the full article and find out more about our product's journey from kitchen experiment to mass-produced health beverage, visit: https://reelchicago.com/article/ad-music-veteran-ira-antelis-launches-120life/